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Technical Product Manager | Product Owner

Lazaro Ibanez is an analytical, technical, hands-on, and business-minded product manager. Holds a Masters in Information and Technology Management from The European University of Madrid, the AWS certification ACCP, and the Scrum.org certifications, PSPO I, and PSM I.

In his more than twelve years of international experience, he has gained strong exposure within the IT areas of fintech, banking, automotive, and telecommunications. Leading the implementation of B2B, B2C, and B2B-SaaS, web, iOS, and Android applications.

He has proven cross-functional leadership in taking products from concept to market. Covering aspects of monetization, product design, and customer development, allowing him to develop deep knowledge of product roadmaps.

Additionally, he has worked in dynamic environments, following agile and waterfall methodologies. Working with the teams, Dev, DevOps, Product Strategy, UX, CX, Marketing, and Legal, achieving outstanding product results and maximizing customer value.

You can find me on:


Photo by Daria Nepriakhina on Unsplash

The Scrum Sprint is where ideas are turned into value. They are fixed-length events, typically fifteen days, in some companies considered like short projects, that we use to do all the necessary needed work to achieve the Sprint Goal and ultimately, the Product Goal.

If you are curious about the meetings or ceremonies provided by the framework, included in the Sprint, the following story can be useful for you.

The Sprint Goal was mentioned before and reading carefully it can be inferred that it is the main objective of the Sprint, and you are totally right. …


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AMP stands for Accelerated Mobile Pages and is an open-source web component framework to easily create user-first experiences for the mobile web. It is backed by Google, WordPress, LinkedIn, Twitter, Pinterest, and Bing, to create better and faster experiences on the mobile web. Whether you are a publisher, e-commerce company, storyteller, advertiser, or email sender, AMP makes it easy to create great experiences on the web. This technology allows you to build lightweight experiences for mobile by simplifying the HTML and following streamlined CSS rules.


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The Effort Impact Matrix is a powerful and easy tool to have a clear understanding of what all your priorities should be.


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The agile product backlog is a list of prioritized user stories, containing the descriptions of the wanted functionality desired in the product. If you want to know more about user stories, the following article will help you.

A healthy backlog typically includes stories at various levels of refinement. The top of the backlog include ready stories, the most important ones, the ones that have a higher priority and have enough details so the team can start working on them immediately. …


Photo by Daria Nepriakhina on Unsplash

Progressive Web Apps are websites that look and behave as natives mobile apps. They use emerging web browser APIs and features along with traditional progressive enhancement strategies to bring a native app-like user experience to cross-platform web applications.

In order to call a Web App a PWA, from the technical point of view, it should have the following features:

  • One or more Service Workers. They are scripts that allow intercepting and control…


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The companies have been using OKRs and KPIs for several years now. These concepts are very clear but the reality is that when you start working with them you may not realize how they relate to each other. As you can see in other of my articles, I usually go deep with the separate concepts, and later do an explanation about how they relate. In this article I’m going to do it the other way around, I’m going to start addressing the elephant in the room and then I will go deeper with the concepts.

What is the relation between OKRs and KPIs?

OKR is a strategic framework…


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A JPG file made as a non-fungible token, by the digital artist known as Beeple was sold by Christie’s in an online auction for $69.3 million. Twitter CEO Jack Dorsey sold his first-ever tweet as an NFT for $2.9 million. Snoop Dogg, Lionel Richie, and Boy George are moving into the world of non-fungible tokens, having signed up to produce work for cryptocurrency exchange Crypto.com’s new NFT marketplace. So far all these sounds exciting, millionaire sellings, famous millionaires doing millionaires things, and NFT… Wait, what? You haven’t heard of them? You will. …


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I am lucky enough to be able to work from home during this pandemic time. One of those things I have seen myself doing frequently is digitally signing documents, not just adding an image of my signature on a pdf or doc. I mean, actually, sign documents using an electronic certificate. I have done it several times and no matter how many times I always finished looking at Google for the instructions to do so. This is why I’m writing this Step by Step Guide, about How digitally sign documents on Adobe Acrobat Reader, with a digital certificate.

Prerequisites

  • To have…

Photo by Nicholas Green on Unsplash

You probably have already heard about IoT, also called the “Internet of Things”:

The Internet of things (IoT) describes the network of physical objects, “things”, that are embedded with sensors, software, and other technologies for the purpose of connecting and exchanging data with other devices and systems over the Internet.

Consumer electronics firms have been for years working on ways to connect all manner of personal and household objects to the internet, thereby extending their functionality. We have nowadays all kinds of undeniably smart useful devices, like smart thermostats, lights, outlets, fridges, and microwaves. On another hand, there are other…

Lazaro Ibanez

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